Worten Barcelona

Worten is an electronic appliance retail chain with stores in Portugal and Spain. This project was developed for a premium store in Barcelona, in 2015.  

My role in this project was to develop the new store concept as a whole, sketching interior design, furniture, fixtures and lightning elements and developing the communication in-store and digital strategy. In this project, I coordinated a team of architects (Portugal), furniture designers (Brazil), lightning designers (Spain) and digital programmers (Spain). From the research phase to the store opening were 5 months.